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Marketing Management Quiz 22 (25 MCQs)

Quiz Instructions:

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1. How can we sell more aggressively?
2. The promotion mix involves to
3. The process of classifying people who form a given market into even smaller groups are _____
4. A producer decides to use agents to get his products in the market. The producer is using _____
5. Which survey question isn't collecting qualitative data?
6. This marketing philosophy focuses on persuading and convincing customers to buy the Products.
7. Type of products which cannot be sold without technical knowledge
8. Identify the type of promotional media based on the example below:Ads on Facebook or Instagram
9. Economies consuming their own industrial outputs are known as
10. Which of the following factor that affects to Pricing decisions?
11. What type of segmentation occurs when McDonald's creates a new value meal product that is for children ages 6-9 offering a double cheeseburger, small fries and a small soda?
12. The reason for sickness of small scale industry is
13. A description of the ultimate goals of a company.
14. Which of the following is the example of a tube of shaving cream?
15. In inventory control, which one of the following factors does not affect the ROL (Re-Order-Level)?
16. Which of the following is not included in the elements of physical distribution?
17. _____ is called marketeer.
18. Which function of a marketing-information management system involves collecting facts and figures from internal and external sources of an ongoing basis?
19. In an economic system, the decision to sell products to middle class teenagers whose hobbies include sports answers which economic choice?
20. Re-defining business relationship includes
21. _____ is the general sentiment it emits on its website, social media, channels, product packaging, etc.
22. Where in a marketing plan would a business discuss how it plans to communicate with its customers?
23. Which of the following is not a useful base for segmenting organizational characteristics?
24. A _____ is comprised of several product lines that can vary in breadth and depth.
25. Packaging is important not only for protection of the product but also serves as _____
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