Global MCQ Practice

🌐 Total MCQ
Home > General Knowledge > Economy > Business > Marketing Management – Quiz 29
🏠 Homepage 📘 Download PDF Books 📕 Premium PDF Books

Marketing Management Quiz 29 (25 MCQs)

Quiz Instructions:

Select an option to see the correct answer instantly.

1. Which of the following help a business keep stock based on sales and allow them to spend money based on a planned budget?
2. Economies that offer great opportunities are classified as
3. Deciding the amount to charge customers for products/services based on demand, completion, and the costs of raw materials.
4. How has social media affected marketing techniques?
5. Hollie created a radio advertisement for her carpet cleaning business. This is an example of which entrepreneurial function?
6. Coca Cola test marketed New Coke by conducting taste test in focus groups. What marketing function did they implement?
7. The most structured marketing problems are likely to be those dealing with
8. Cognitive dissonance is associated with which stage of the consumer buying decision process?
9. Under which of the following importance is given to consumer's satisfaction?
10. Which intermediary brings buyers and sellers together but does not take ownership of the actual product?
11. The fact that any unsold seats on an American Airlines flight to Orlando cannot be stored andrepresents permanently lost revenue for the company illustrates this characteristic of services
12. During this stage of the Product Life Cycle sales will peak and profits will begin to decline.Many business now offer their own brand of the product. All brands tend have the same options.
13. Loyalty segmentation forms part of
14. Needs of _____ are being focused in Marketing.answer choices
15. False and mishandling claims vulgarity in advertisement do not match with
16. Differences in _____ and preferences require that different products be provided to satisfy the different segments' needs.
17. The Branding strategy which uses a different brand name for each product is known as
18. Which of the following starts from Factory?
19. Which is not the 'P' of marketing?
20. Which of the following is not the stage of product life cycle?
21. Resources such as oil, coal, gas and other minerals are known as
22. _____ involves using a single marketing strategy to reach all customers.
23. Marketing planning consists
24. It act as a silent salesman as it promotes the product and increases its sale.
25. Car dealers emphasize personal contact with their customers in order to better determine and respond to customer needs and wants. This is an example of which marketing function?
← PreviousNext →

Related Quizzes

🏠 Back to Homepage 📘 Download PDF Books 📕 Premium PDF Books